Which social media sites to use most is a huge question among most small business owners. There really is no ‘top three’ for every single business. Which one you use has to do with the type of business you have, and where your target audience hangs out.
Using social media to promote your business or blog will only be effective with organization and strategy. Inconsistent, short-term approaches are ineffective and use up valuable time. In order for your social media campaign to make an impact you will need to implement some long-term, concrete goals.
Social media is one of the most powerful tools business owners have access to. It allows you to connect directly with your audience. You can engage and build an entire community around your business. You can also learn a lot more about what your audience wants so you can better serve their needs. There are people from all walks of life on social media and as a business owner it is important to be involved.
Social media allows businesses to build their subscriber base with a wide range of people and to cross-promote from different traffic sources. If you integrate your social media marketing with your email list then you can gain even more traffic and engagement.
Here are some ways you can integrate your email marketing with social media.
Facebook is ever-changing just like every other social media platform. We always get asked what the recommended specifications are for Images on Facebook Pages. We decided to put together a new series that will explain the recommended dimensions and specifications for all the important images on the top social media platforms.