Creating content for social media will be a huge part of your content creation process. It will help ensure that the products, services and information that you need to communicate to your audience gets the attention it needs.
Using social media to promote your business or blog will only be effective with organization and strategy. Inconsistent, short-term approaches are ineffective and use up valuable time. In order for your social media campaign to make an impact you will need to implement some long-term, concrete goals.
Social media is one of the most powerful tools business owners have access to. It allows you to connect directly with your audience. You can engage and build an entire community around your business. You can also learn a lot more about what your audience wants so you can better serve their needs. There are people from all walks of life on social media and as a business owner it is important to be involved.
Social media allows businesses to build their subscriber base with a wide range of people and to cross-promote from different traffic sources. If you integrate your social media marketing with your email list then you can gain even more traffic and engagement.
Here are some ways you can integrate your email marketing with social media.
Instagram is a mobile social network that allows users to share photos and short videos. Instagram has over 200 million active monthly users making it one of the largest social networks today. It has a huge audience and it’s members share over 60 million photos a day. This presents visual content marketers with a fantastic opportunity to connect with their audience. You might already have an Instagram account set up, if you don’t it only takes a minute to join. Just download the app onto your phone and create an account. Now that you have an account it is time to start marketing on Instagram. 🙂
Pinterest is one of the top social networks today with over 30 billion pins. In case you are unfamiliar with Pinterest, it is a visual social network where people pin things that are of interest to them. It is basically just a virtual pin-board. It is reported that there are over 50 million users worldwide which makes for great opportunities to promote your business.