Are you wondering if you should set up a blog? There are many benefits to having a blog on your website. Here are seven great reasons to get you thinking about this amazing tool to connect with and grow your audience.
1. Search Engine Marketing– Blogs are one of the premier tools you can use to attract organic search engine traffic. Updating your blog frequently will help constantly index your page into search engines.
2. Direct Connection – Blogs enable you to connect with your audience in a manner that’s different than articles and social networking.
3. Brand Building – We buy from people we like and feel we can relate to. Personality marketing is easily achieved via your own blog.
4. Niche Specific – Your blog allows you to fine tune your niche to a very specific market and audience.
5. Media & Public Relations – Blogs are great tools for the media to get to know you, become aware of you and contact you.
6. Expert Status – A blog provides you with one more opportunity for publication and the ability to showcase your knowledge and expertise. (We also buy from people we perceive to be experts)
7. Low cost – Blogs offer a low start-up cost (you merely need a domain name and hosting) and you can be up and running.
Want to set up a blog for your business but do not have time or are not sure where to start? Contact us today!